pfarré lighting design

Bolon is China’s largest spectacles manufacturer and the third largest sunglasses brand worldwide.The overall architectural lighting design idea is based on a truly brilliant product presentation with high visual comfort. Developed as an integrated part of the new brand architecture, the lighting concept for the glasses („Display Fins“) dominates the overall image of this first Bolon Flagship Store.

The horizontal display panel is illuminated via an invisible LED strip behind the rear panel edge. The three visible edges are painted in solid white with high opacity, to enhance the homogenous appearance of the panel. Integrated in the vertical fin, a custom-made LED spot with oval lens projects a strong light on the displayed glasses.Both lighting techniques together evoke a spectacular product presentation in high lighting quality, virtually with a surreal pulling effect.

In perception hierarchy, the product presentation is in the focus, and one of its aims is to dominate the overall store image. The reflection of the white floor has been used to illuminate the highly reflective foil ceiling with. The designers wanted to prevent any light from the ceiling touching the walls or displays, in order to keep their spatial impact clean from scallops, shadows etc. Further lighting elements are integrated in the free standing vitrines (lightpads), additionally, the products are lit from above. Wall-integrated niches are equipped with lightpads and direct product lights.

Client
Xiamen Artgri Optical Co., Ltd.

Size
97 sqm

Lighting Design
Pfarré Lighting Design, Munich

Interior Design
Ippolito Fleitz Group GmbH, Stuttgart