Alessi Flagship Store

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Year
2006

The Alessi Flagship Store at 130 Greene Street in SoHo opened to the public in September 2006. Commissioned to create a new identity for the Alessi brand, Asymptote designed not only the store’s interior architecture, but also all of its graphic elements from wall graphics to packaging to a unique modular display system. The store also features an espresso bar and gallery/exhibition area that expands the conventional retail program. In 2007 the store was named Travel + Leisure magazine’s Best Retail Space and received an AIA New York Chapter Design Award.

Other Projects by Asymptote Architecture

Beukenhof Auditorium
Schiedam, Nederland
Zurich Circle
Zurich, Switzerland
World Business Center Solomon Tower
Busan, South Korea
FCD Yongsan
Seoul, South Korea
NYSE Advanced Trading Floor
New York, USA